How Much Does a Single Search Cost Google? - Bill Warner's Blog
Bill Warner estimates “that it costs Google .68 cents per search in July 2009 in direct costs, and another .50 cents in overall operating costs, or a total of 1.18 cents per search. That’s considerably more than [Bill] expected. (Please check [his] math and sources!)
Here is the Apple Numbers Spreadsheet with all [Bill’s] source information. Please let [Bill] know if you find errors. Apple Numbers is nice because it lets you combine many spreadsheets on one “canvas.”
Click here to download:Google_Cost_Per_Search_Estimate.numbers (113 KB)
